SayHey Messenger® is featured in a newly-published Inc.article titled, “How Entrepreneurs Can Better Identify Market Gaps.” Written by president and co-founder of Calendar John Hall, the Inc. article explores strategies for entrepreneurs who seeking to gain a competitive advantage in their business endeavors. He cites the business messaging app, SayHey Messenger®, as an example of a platform that serves users in a previously-unserved market gap.
In an examination of unaddressed use cases in an existing market sector, the Inc. writer points to SayHey Messenger® as an example of a business that caters to this user base. Designed specifically for business communication, the platform features the tools and capabilities that today’s companies need to succeed. From regulatory compliance and full data control and ownership, to moderation tools, external SMS messaging capabilities, an admin panel and a robust set of reporting and auditing tools, SayHey Messenger® is architected for companies in even the most highly-regulated industries.
Catering to unaddressed use cases within an existing market space is just one of the strategies featured in this Inc. Magazine article. It also delves into the merits of an in-depth gap analyses and monitoring for pertinent regulatory and legislative events.
Instant Messaging: One of the Most Effective Business Communication Tools
Instant messaging is critical for success in today’s highly-competitive corporate landscape. In fact, research has revealed that instant messaging is among the most effective business communication tools out there. But you can’t simply install any random messaging app. You need an app that’s designed for business use. Consumer-grade messaging apps can actually bring more harm than good, especially in highly-regulated industries such as the financial sector.
You could find yourself in hot water if you use an off-the-shelf messaging app to communicate with customers or clients. Nearly a dozen major banks were fined a combined sum totaling nearly $2 billion dollars after employees communicated with clients using apps such a WhatsApp, iMessage and Signal. The use of these apps created a situation whereby the financial institutions failed to comply with record keeping laws. This ultimately prompted the Securities and Exchange Commission (SEC) and the Commodity Futures Trading Commission (CFTC) to issue $1.8 billion in precedent-setting fines.
Enter: SayHey Messenger®. It’s a business instant messaging platform with the tools your company needs to remain compliant and productive. Whether you value auditing and reporting tools, admin and moderation capabilities, or full ownership and control of messaging data, SayHey Messenger® delivers. A messaging mobile app for business communications, this platform integrates into your existing enterprise software ecosystem. Alternatively, you can deploy SayHey Messenger® as a stand-alone mobile app and web portal as part of a SaaS offering.
Developed by 7T, SayHey Messenger® was created to patch the holes that exist within a company’s messaging ecosystem, with features that include:
- Data sovereignty for control and ownership of all messaging data;
- Fully compliant instant messaging for regulated businesses;
- Seamlessly integrates into existing company software platforms;
- Admin portal for moderation, auditing, and inclusivity;
- SayHey Spaces for company-wide broadcasts and team collaborations;
- Engaging, intuitive user interface for incredible adoption rates;
- Send compliant SMS messages to external users with full data retention; and
- Custom UI with your logo, colors and branding elements for a style that’s all yours.
SayHey Messenger® offers a SayHey Messenger® Business deployment with a mobile app platform (for iOS and Android) and web app portal. There’s also the SayHey Messenger® Enterprise deployment, which entails storing all messaging data in the client’s private cloud environment and the platform is fully integrated within the client’s existing software platforms, including mobile applications. This allows users to access their instant messages without leaving the screen, leading to greater productivity, higher user adoption rates and better efficiency.
Consider using SayHey Messenger® as your business messaging platform. And the best part? We can deploy this business messaging solution in a matter of days. Contact us today to learn more.